How to create a Youtube channel and earn money? Can one live his Youtube videos? What are the steps in order to live a YouTube channel? WikiCréa told you everything you need to know to become youtube professional.
Create a YouTube channel and earn money is a dream for many teenagers and adults; While this type of activity has benefits:
Yet youtube business is very demanding. You should never discourage you. You will need to be regular. You must be long term. If you need income right away, so forget the idea of making money on YouTube.
THE KEYWORDS (keywords)
You must use relevant keywords, that is to say, requested by users, if possible in advance, and consistent with the content of your videos. You will need to insert your keywords in the title of your video, in the name of your playlists in subtitles, in the descriptions and tags *, but also in your much audio content where possible, without much unbalance your texts or make it difficult to read (because YouTube does not like to cheat). Do not hesitate to consult the best keywords trends available in the suggestions of the search engine Youtube, in the Trends tab, or on the website Google Trends or Google Adwords.
QUALITY OF YOUR CONTENT
We have seen, Class Youtube videos based on keywords. But he then evolves this classification based on content quality, to present topped the list the most satisfactory videos. Youtube has automatic and effective ways to judge the quality of a video:
- the number of interactions: comments (and keywords in the comments), "like", sharing, bookmarking,
- the percentage of the video duration consumed by visitors: the retention rate,
- the number of views per day
- changes in attendance,
- the number of incoming links (social sites or networks that publish the link to your video)
- the importance and awareness of your Youtube channel: number of published videos, seniority, number of fans, regularity of your content.
It will, therefore, produce videos long enough so viewers have time to interact (comment, love), and short enough so that the retention rate remains correct.
Tags are expressions related to the theme of your video. It is important that you use a large number of tags to increase the chances of "fall" on your content. For example, if you publish a video called Learn English for children over 1, you can add the following tags: English courses for children, Courses Primary English, English Courses PC, Introduction to primary English, Introduction to English primary school, and many others.
Youtube How does it make money?
Youtube makes money by advertising on its site:
- positioned advertisements before, during or after the video (deactivated or not)
- overlay ads: banners appearing at the bottom of the video,
- ads located on the right side of the screen,
- commercial sockets on the right side of the videos.
Regarding the videos posted by its partners (YouTubers recognized as such by the platform), YouTube pays them a percentage of the revenue generated by advertisements.
Becoming a professional Youtube: Steps.
The main steps to create a Youtube channel and earn money. Each step is important. If you want to succeed, take every step seriously and spend time. Nothing should be left to chance.
Step 1: Gear up and do you train.
This is the priority. To become a professional Youtube, you must have suitable equipment to make videos and quality fixtures. Do not think you can make a living with videos taken with a mobile phone or a simple tablet unless you have a particularly efficient model.
Here is the recommended material to create YouTube videos worthy of the name:
- a professional microphone (around € 150)
- a camera: choose a camcorder, or ideally an SLR camera capable of video.
- a tripod.
- a turning space (studio) and a suitable decor (standing lamp, umbrella, green background.
- video editing software (eg Adobe Premiere) installed on a suitable computer.
You will also need to train you on how to film and edit videos. Lots of free training available.
Moreover, you will also train you on Youtube SEO. Again there are many courses, some of which are available online and are free. You can also teach yourself by buying books or specialized guides.
Step 2: Choose the theme of your videos
This is a key point that will determine your ability to make money on YouTube. The theme of your chain should be chosen with great care:
First, be aware that you must own all rights to your videos: clear, you can show that you own, or create your own. It is not allowed to make videos to a computer game, software, or nice cars belonging to other people.
your theme should not be too general: specialize instead on a kennel to be sure to break. Example themes too broad and too competitive: the new iPhone, Minecraft.
Your theme will be trendy, fashionable.
you must choose a theme that speaks to you, that you know well, you are passionate about. Create a true identity, you will not find anywhere else.
the most promising themes are fun themes, amazing, awesome, loyalty-building.
ask yourself the question of the language to use: the potential is much broader in English only in French.
Some examples of key themes: online training (courses, technical training, languages, etc), tutorials, personal performance (sports, humor, editorials, music, body art), amazing experiences, animals with specific characteristics, fashion, product testing
Step 3: Generate a first video test
Produce a video first and test it with your friends. Step back on your achievement. Retest, then another.
Step 4: Plan your production and develop your scenarios
Plan your video series. For each, define a scenario, a work plan or a storyboard.
Get ahead by producing 4 or 5 videos you be broadcasting from closer range (two on the first day then a day for example). The following videos will be produced and distributed regular rate, for example, once a week.
Step 5: RELAY videos
Relaying the most of your videos on social networks, via your personal accounts. Invite your friends to subscribe to your channel. Tell your friends. Try to generate maximum back-links (links to your channel).
Step 6: Produce, analyze, redirect.
Persevere in content production. Tune in comments and traffic statistics. Reorient your positioning in terms of content: you specialize on subjects that attract the most visitors.
Do not be discouraged. More content you post, the more your traffic will increase.
Snap monetization when your chain exceeds 10,000 total views.
Earn money with YouTube: Step monetization
Create a YouTube channel and earn money: we are! Your channel is ready to generate income for his attendance is sufficient.
Enable YouTube monetization.
To enable monetization of your videos, click https://www.youtube.com/account_monetization
Note that your channel must reach 10,000 views for the public to be reviewed by YouTube and so join the "Partner Program".
You will need to sign a charter, create a Google Adsense account to collect your earnings (see below), choose your monetization preferences (ad placement), and wait for the acceptance of Youtube.
Warning! Do not click on your own ads on YouTube may immediately terminate your partnership!
Touching money from your YouTube channel
To be able to collect the money generated by your YouTube channel, you will bind to account Google Adsense (advertising partnership Google system), itself linked to a Paypal account. You will also create a company is required even if your income is low (see below).
How many views to make money on YouTube?
How much is the compensation on Youtube? The calculation depends on many parameters (length, theme, video content. Compensation is estimated at about 1 € per 1000 views (or even less), that is to say 1000 € 1 million views. In reality, your earnings will vary between € 200 and € 3000 per million views.
Other ways to monetize your YouTube channel
The YouTube advertising system (Google Adsense) is not the only way to make money on YouTube. Alternatives exist:
- Redirecting visitors to flow to paid solutions (online store)
- the call for donations,
- paid content,
- Product placement on: you pop commercial products in your videos and get paid for it (contract to build with partner companies)
- realization and sale of videos for corporate clients account
- etc.
Create a YouTube channel and earn money: what legal status?
Create a YouTube channel and earn money involves starting a business so to choose a legal status. The declaration of activity should be done as soon as your first revenues appear. The activity is commercial in nature, the declaration of activity can be done with the Chamber of Commerce and Industry or directly on the internet if you create a micro-enterprise (eg self-company).
You also need to open a dedicated bank account to receive your PayPal payments.
Possible legal statuses are:
- micro-enterprise (eg company car): This is a status which is very suitable to start. It is possible to create its online site activity lautoentrepreneur.fr choosing the activity "production and videos clips." See our article on microenterprise.
- individual enterprise: it is a statute adequate but more expensive than micro-enterprise. The methods of calculation and payment of social contributions and income tax are unfavorable.
- EURL (SARL single partner): it is a kind man company that lets you see far and is well suited if the business grows. The manager is self-employed independent worker social security contributions are calculated on the basis of remuneration it pays.
- SASU: it is also a kind of one-man company, but in which the leader is assimilated-employee. Social contributions are therefore higher but social coverage is better. Status well suited for a startup.
- see our article: SASU or EURL?
- SASU with variable capital: it is a statute suited for start-ups. See our dedicated section.